A real estate professional needs to know far more than how to hold an Open House and post a listing to the MLS. The successful marketing of a property is comprised of several well-orchestrated and interconnected steps, and as the saying goes, "Exceptional Properties require Exceptional Marketing".
Jesse Brossa's multimedia production experience and existing local connections in the photography, advertising, and marketing sectors gives his listings a sizable advantage over other like-properties coming to the market. By being able to get your listing up, out, and looking fabulous in a shorter amount of time gives you a distinct advantage in an ever-changing marketplace. From print to web, take a look at a few of our strategic marketing offerings:
Our property brochures are built from a series of pre-designed layouts that Coldwell Banker Previews International's design team has painstakingly put together. The designs are clean and uncluttered, allowing us to focus on the copywriting and the sourcing of top-notch photography for the pieces.
Postcards are regularly sent out to our database of well-established buyers in addition to potential buyers in your neighborhood, elevating the profile of your property and exposing it to an active and relevant audience.
Our custom, interactive microsites exclusively showcase your home so potential buyers can focus on the highlights and selling points without the distracting visual "noise" of other sites. Using bigger photography, integrated mapping tools, floor plans and links to virtual tours gives your listing an undeniable edge in an increasingly competitive marketplace where over 80% of all buyers start their home shopping online.
Our eCard was designed to dovetail with the ocexclusives.com site and to drawn an audience here to expose them to our Featured Listings. The eCards are sent to a private database of previous clients as well as a large pool of real estate agents and brokers in Orange County, and directs them to your property's private website.
Fast becoming a standard for every transaction, the Virtual Tour of a property is an integral part of the communications process, and when done correctly, gives potential Buyers the ability to see the layouts of rooms, the landscape and the views. We work with a group of excellent photographers and programmers who deliver a premier product every time.
